Investor Update — November
We have super users! 60 days since Alpha launch with 63% WAU retention and only days away from App Store & Google Play!
Pozzle Planet is a social-doing app being developed for Web 3.0, where users can join and share positive activities via short-form video and get rewarded with POZ, the platform’s native social currency.
Pozzle Planet’s mission is to create a pozitive world. We’ll achieve this through a social network that gives universal access to meaningful rewards for doing everyday activities that contribute to a more sustainable world.
The project is currently being developed by a fierce team of 10 developers building across mobile, web and blockchain, led by CTO Amit Saini and a core team of 6. More on the team here.
‘DSUs’ Daily Super Users emerge after 60 days!
60 days since launching the first Alpha version have shown clear signs of high retention and engagement, as well as the first daily super users DSUs emerging: over 2k+ pozzle videos added by the community overall, almost 50% of accounts have added at least 1 video, with the top user adding 265 videos; 20%+ of accounts created converted to Daily Active Users, and 60%+ of accounts created were active in the last 7 days.
A fraction of the first wave of Alpha users have risen up to become DSUs (which we define as actively daily and averaging 2+ pozzle videos per day) — these alone highlight really big things to come, given that these DSU’s have shown such unrelenting daily engagement for 2 months straight on a cold-start Alpha app under heavy construction…let that sink in.
The dev team are intensively pushing updates and achieved Alpha versions 2.0, 2.2 and 2.5 as well as submitted this week for review to App Store & Google Play, closing over 100 tickets on Github across the month and several revisions of the UX/UI based on feedback from the test community.
Read more about what’s LIVE on the Alpha v2.5+ and the features about to be launched to App Store & Google Play here.
In the last 30 days we:
- Submitted for review to App Store & Google Play after advancing through Alpha versions 2.0, 2.2 and 2.5
- Flew past 2k+ Pozzle videos added in the app (avg. 40 per day)
- Maintained 20% Daily Active Users DAU retention (n=60days)
- 150+ new accounts created — 100% organic after reaching 10k followers on Twitter
- Recruited 1 new full-time backend engineer on mobile-platform to accelerate content integrity, algorithm dev and social feedback/gamification
- Onboarded 2 new growth team members for social media management and go-to-market implementation
- Tested & verified our POZ pre-sales swap app on Mainnet (Ready to launch!!)
- Deployed our new POZ token contract to Testnet for heavy testing & verification before upcoming liquidity launch
We got spammed — WAGMI!!
Just kidding about the celebration of spamming but actually we’ve been able to recently convert a ‘cold’ cohort of random users into real pozitive users! They spammed on their first day but we reacted with fast-implementation of several user-learning features, and suddenly we are observing a change in behaviour to fit the purpose of the app and returning users…from an unexpected cohort.
Community Revival — Come for the POZ, stay for the pozitivity
The Play-2-Earn community is as lively as ever (after a tough year…) and are now showing up for airdrops and taking a serious interest in Pozzle Planet — in the last days we are attracting new account creations from this segment and we are well underway with converting this cohort into ‘pozitive human beings’ as part of our go-to-market strategy.
Coming up for November:
- Mobile-app launch to App Store & Google Play!
- Community Airdrop of XX,000 $POZ distributed based on mobile-app engagement
- Aiming for 30k+ Pozzle videos added and 1000+ DAUs
- POZ Pre-sales launch — purchase POZ via our web-app
- Host a Trading Competition for POZ on Testnet
With the mobile-app on App Store & Google Play only days away and superusers emerging after 2 months retention we are actively raising a round of $2m to provide runway and boost velocity to take the mobile-platform to its full vision as fast as possible. Part of the raise will also provide liquidity for the initial backing of our POZ token to launch within the year.
For more information on the raise see our pitch deck.
If you’re interested in investing in Pozzle Planet please get in touch to setup a call with our cofounder Thomas Bisballe.
Create A Planet You Want. www.pozzleplanet.com